The Problem
Rednote's "Ask AI" feature improved search efficiency, but created a trust problem: users shifted from active explorers to passive recipients. Three core UX issues:
Inconsistent Explainability
No User Control
Invisible Feedback Loop
Research
Methodology: Product analysis + comparative study + decision matrix
Compared Rednote Ask AI against Amazon "Customers say" and TripAdvisor AI Summary across interpretability, user control, and traceability dimensions.
Decision matrix identified Explainability and User Control as high-priority, high-feasibility intervention points — the foundation for rebuilding trust without disrupting existing browsing habits.
Result
Task-based usability walkthrough with 4 participants. All completed all tasks, most within 1 minute.
Participants highlighted the "Real users" and "No promos" filters as significantly reducing cognitive load. Sentence-level evidence mapping was identified as the key trust-building element.
Contact
Tel